Cow-calf commentary:

What does ‘green’ mean?
“Never seen it so green…”
I’ve heard that comment a lot this spring. The greenness of this spring’s Panhandle is quite striking and even remarkable, especially when compared to recent dry years.
But “never” seen it this green? Hardly. It’s been greener, with more springtime rain, and more recently than you might think.
Springs like this remind me of a bit of wisdom my Grandpa Wilbur passed along many years ago: “Enjoy the good years. Endure the bad years.”
It’s a good philosophy.
What is green, anyway?
Most ag producers field questions from time to time about what we do and how we do it. Sometimes the questions come from city folk, sometimes from our closer neighbors. Often, the questions come from children.
Answering these questions is probably more important today than at any time in the past. – important not only to the future of our agricultural lifestyle, but to the future of our nation and society as well. In 2017, most Americans are removed from farming and ranching not only by space, but time as well. As recently as 1960, most people across the country were only a generation removed from the farm, or had relatives who farmed or ranched.
Most had a real, intuitive understanding of where their food came from. But that’s no longer the case in the twenty-first century.
Recently I had the opportunity to field a lot of ag questions during Wildflower Week tours on the ranch. This year participants came from near and far, city and country. Most were from the Panhandle, but others hailed from Denver and Omaha. I was able to share a good bit of information with the tour groups. It was pretty clear many were hearing about agriculture first hand for the first time.
How and why were popular questions. How we produce food and why we choose to do so. Those questions provided the opportunity to share some of the background of agriculture in this country.
If you stretch the USDA numbers a bit and do some rounding up, you’ll see that about one percent of America’s 310 million souls are actively producing food for the other 99 percent. This statistic is usually surprising to non-farmers/ranchers.
At the turn of the twentieth century, Americans were closer to the land, with as many as 90 percent living on and deriving their income from farms and ranches. In 1900, there was simply no other way.
Of the three vital necessities – water, food and shelter – food is the most perishable and must be replenished each day. Though the agriculture-production capacity was potentially high enough to feed many more city dwellers, a robust and efficient transportation and distribution system had yet to be built.
But the country was in the midst of an industrial revolution and, by 1910, the shift from agrarian to industrial society was in full swing. Urban populations increased between 1910 and 1940, while rural populations declined. The internal combustion engine and the incredible improvements and increases in ag production make it possible today for one person to feed far more than 100.
Another question was whether or not the EJE is “green.”
“Look around,” I said, “what do you see?”
“What color is it?”
But that’s not what they meant, of course.
They wanted to know whether the ranch is, to use today’s popular language, environmentally friendly and sustainable. That is a very good, and very important, question. And one that revealed that, for the most part, they really weren’t entirely sure what they meant by “green,” or “environmentally friendly,” or “sustainable.”
The question was an excellent opportunity to help them define their terms and to show them just how very “green” a ranch really is.
Green is the color of chlorophyll, of course, the pigmented chemical that allows plants to use sunlight to power their growth in the process of photosynthesis. The basis of nearly all life on earth, chlorophyll takes in sunlight as the energy source to do some wonderful chemistry, turning water, micronutrients, and atmospheric carbon dioxide into cellulose, starch and sugar.
“Look around,” I said. “All that green grass is the beginning of the food chain.”
The grass feeds cattle, which in turn feed us with meat and dairy. Other grasses, like corn and wheat, provide bread and other foods that we eat. But it all starts with green chlorophyll and sunshine.
The grass and other plants feed the prairie ecosystem too, and the tour allowed us to show off not only the beauty of spring wildflowers, but also the rich diversity of animal life on the prairie. Rabbits, ground squirrels, coyotes, birds, reptiles, insects – every animal on the prairie relies first of all on chlorophyll and sunlight-powered grass for their existence.
“And that’s where the term ‘green’ comes from.”
I was pleased to see the contemplation, and even excitement, on the faces of people who were seeing – some for the first time – real examples of a working ecosystem.
Which brings us back to the beginning.
As we go forward, we ag producers need to be prepared to answer the questions posed by our fellows who are increasingly divorced from the land. We all will continue to hear the questions, and in some sense, the future of our nation and society may hinge on the small and simple lessons we can share with the more than 99 Americans each of us take pride
in feeding.

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